TikTok Trends: Will you take the winter arc challenge?

Want to avoid falling behind on business or personal goals this holiday season? Rachael Hite tells you how to embrace the TikTok winter arc trend to stay ahead of the game. Continue reading

Treat yourself to leads using these Halloween Instagram tricks

From hashtags to hauntingly good event marketing, trainer Bernice Ross shares ways to capture Halloween hijinks in your market and share them on Instagram to give your business a boost. Continue reading

How to grow your business through gratitude this thanksgiving

The personal rewards of being a thankful person has a higher ROI than any transaction you could close. Here’s how to show your gratitude to your top clients and make this your best Thanksgiving ever. Continue reading

Dear Marketing Mastermind: As prices soften, how can I make my listings stand out?

In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: creating an unforgettable client experience. Continue reading

The right way to market yourself during the holidays

The winter holidays are always ripe for some of the best marketing opportunities of the year. So before you book that flight to the Caribbean or ski-country, consider how you are going to tackle the two areas of marketing that never stop needing your a… Continue reading

Why you should take a break from holiday marketing

For brick-and-mortar retail and internet-based retail, the holidays are a business opportunity to depend on. But real estate doesn’t depend on the holidays. Here’s why it’s good to exclude yourself from the noise this season. Continue reading