Great agents stay focused on the human side of real estate

Find out how The Sarkis Team breaks records year after year and how they’re setting a new standard for excellence across their state. Continue reading

Home investors’ strategies vary by location: Here’s where they’re getting the most for their money

Data shows the biggest discounts emerging in markets where prices lag the national median but rent potential stays high Continue reading

‘Real estate is the sacrificial lamb of high interest rates’: Jason Oppenheim rants on the Fed

In this Inman exclusive video interview ahead of the “Selling the OC” Season 4 premiere, The Oppenheim Group founder got real about the market, interest rates and the Federal Reserve. Continue reading

10 compelling reasons that your buyers should purchase now 

Help your buyer clients achieve their goals before the year ends, trainer Bernice Ross writes, and start 2026 strong with a commission check in your pocket. Continue reading

Got $20? Here’s how to fulfill your marketing needs (with AI) in 2025

Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today. Continue reading

6 fall content ideas to boost engagement this season

Fresh, seasonal inspiration to connect with buyers and sellers and keep your pipeline full. Continue reading

Lesson Learned: This isn’t influencing. It’s business

Find out how North Carolina broker Alli Pepperling launched her real estate business while embracing tradition and technology. Continue reading

Help baby boomers move into the future with a rental bridge option

When boomers make the decision to sell, team leader Vincent Cyr writes, they free up property for younger buyers, ease pressure on limited inventory and help maintain transaction flow. Continue reading

Agents find marketing magic in low-ball asking prices

The share of $1 listings has risen 24 percent since 2024, according to Realtor.com. Inman spoke to an agent about the upside — and downside — of the tactic. Continue reading

Why indie brokerages still matter

Dezireh Eyn, CEO of Platinum Properties in New York City, writes that independent brokerages understand their people, their markets and the relationships that make real estate run. Continue reading