The proptech startup media guide: Strategically leverage paid media

Marci James’ Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures. Continue reading

Trending: Mixed signals, faster Reels and evolving replies

From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and control. Continue reading

Tool Kit: The Golden Girl’s guide to winning the Silver Tsunami

Explore the ageism and challenges that women of a certain age face in this business, and learn how to best serve clients who are 50-plus with trainer Rachael Hite. Continue reading

31 years of brutally honest truths boiled down to under 1,200 words

Success is inevitable, Jimmy Burgess writes, when you’re coming from a place of service and value-added client care. Continue reading

Broker Spotlight: Joao Mucciolo, The Agency Nicaragua

Find out how this broker built a career blending local market knowledge with a global perspective as he seeks to position Nicaragua as a top destination for buyers worldwide. Continue reading

Fathom Realty now offering agents 20% commission split option

Elevate program offers higher level of services, including “done-for-you marketing,” lead generation and transaction management, in exchange for what the company considers to be a low split. Continue reading

Ricky Carruth joins RLTYco as ambassador following series A

Carruth will be spreading the word about RLTYco’s commission advance, tax, legal, and healthcare network services for agents on his social channels and through his agent training and education programs. Continue reading

Dwiggins: Latest changes to CCP are ‘exclusionary and predatory’

NextHome CEO James Dwiggins looks at the latest changes to Clear Cooperation and offers predictions for how they’ll impact the wider real estate market. Continue reading

Condos are selling below list price as fees discourage buyers

According to a new Redfin report, an overwhelming 68.4 percent of condos sold below their asking price — the highest share in five years. That’s a jump from 63.3 percent last year, signaling a cooling condo market. Continue reading

Nimble enhances CRM with email marketing update

Nimble, a company that provides the real estate industry with software for creating and managing customer relationships, has launched an on-board email marketing feature to bolster its lineup of flexible business tools. Continue reading