How to master hashtags, amplify your social media engagement

Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility, writes marketing expert Laura Viñalet. Continue reading

5 fundamentals you can’t afford to ignore this summer

Everyone, including agents, seem to be making up for lost summers of COVID past. Those agents who are still consistently working the fundamentals are the ones seeing success, and they’ll have clients to work with as we hit the fourth quarter of 2023, w… Continue reading

Fredrik Eklund swaps coasts in move from Los Angeles to Miami

With the move, Eklund also announced that he and husband Derek Kaplan will be renting out their 5,700-square-foot Beverly Hills home for $50,000 per month. He cited increased business and his children’s education as key reasons for their relocation. Continue reading

Threads: First impressions of summer’s hottest social network

Trainer Rachael Hite shares her first impressions of Meta’s latest new social app. Will this kill Twitter? Do you need to add this to your business marketing strategy. We are in a new frontier of digital communication. Continue reading

How we’re using QR codes for high-impact real estate marketing

Stop sending the same-old, same-old marketing collateral, writes DOORA Creative Director Janet Pozos. Use QR codes to make everything you provide more meaningful. Continue reading

What’s next for ‘Million Dollar Listing’ star Tyler Whitman?

Inman sat down with Tyler Whitman to get the Real Tea on post-reality TV life, Glitter and Gay with Glennda Baker, his new Hamptons locale and upcoming projects in the works. Continue reading

What should a team’s off-boarding process look like?

Whether you’re an agent parting ways with a team you’ve outgrown, or a team releasing an agent back into the industry for lack of production or disrupting the team culture, there’s a proper way to part ways to maintain both parties’ professionalism and… Continue reading

Mining for diamonds? You’ll find them in your database

You already hold the key to your professional and financial success, Jay Papasan writes. It’s hidden in your email database and it’s time to dig it out. Continue reading