Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today. Continue reading
The portal notified agents on Monday that CoStar declined to renew Matterport’s API agreement with Zillow, leading the portal remove Matterport 3D tours from its sites. Continue reading
In this timely episode, Zillow’s Errol Samuelson and Josh Weisberg unpack the portal’s integration with ChatGPT, including MLS compliance, data sharing myths and fair housing guardrails. Continue reading
Zillow Pro combines Follow Up Boss, My Agent and Agent Profiles, and enhances them with exclusive data and capabilities. The Pro suite will be available nationwide by mid-2026. Continue reading
Summer Goralik explores the bittersweet symphony of robot umpires in baseball and AI in real estate — and why perfection still needs a human rhythm. Continue reading
Zillow has had a difficult month, with lawmakers and rivals filing four lawsuits aimed at upending portal’s main business segments. Although Zillow’s next moves will likely come with some pain, experts say it won’t end their dominance in the industry. Continue reading
AI for real estate agents doesn’t have to be complicated. Jimmy Burgess shares strategies to simplify and speed up adoption. Continue reading
Marketing overload is real. New contributor Remington Rand says agents need to cut busywork with AI and focus their time on their strengths. Continue reading
OpenAI announced on Monday that it had opened up its popular AI chatbot platform ChatGPT to popular apps. Users can now search for homes via Zillow directly within ChatGPT. Continue reading
RE/MAX Alliance, RE/MAX Professionals, RE/MAX of Cherry Creek, and West + Main Homes have partnered with Final Offer — a platform that lets buyers and their agents see all competing offers in real-time, complete with prices, terms, and contingencies. Continue reading