Willpower waning? 16 ways to push past barriers and power through

Coach Annette DeCicco argues against relying on pure willpower, which is destined to fail. Her eight over eight success formula depends on powerful “situations” instead. Continue reading

Gen Z is ready to buy: Boost your business by mastering co-buying

Zoomer co-buying is on the rise. Knowing what makes this generation tick and how to help them architect a deal will lead agents to a new stream of income in a stalled market, writes Annette DeCicco.  Continue reading

Stop losing deals: Ask ‘why?’ to find buyers who won’t back out

Asking the right questions that start with “why” can reveal your buyers’ true motivations and keep contracts from falling apart, writes broker Annette DeCicco. Continue reading

Foreclosures are on the rise. Here’s how to lean into the shift and develop a new income stream

With foreclosure activity ticking upward, agents can learn from seasoned REO pros to build new streams of income during an economic downturn, Annette DeCicco writes. Continue reading

15 tips, tricks and tools to add to your DIY home staging kit

A combination of upskilling and these 15 items and strategies helps ensure that your home staging gets your listings sold, Annette DeCicco writes. Continue reading

3 clichés top listing agents don’t buy into during a market downtick

Think smart, writes coach Annette DeCicco, and list like a pro. Hit all three of these smart consultation tips on pricing, condition and negotiation to win listings that sell at consistently high premiums. Continue reading

10 signs you’re working across the table from an inexperienced agent

We’ve all been new at some point in our real estate careers. Annette DeCicco shares ways to spot an inexperienced agent if you’re the more seasoned pro in a transaction, and mistakes to avoid if you’re a newbie. Continue reading

7 interior design hacks every agent should know

Real estate agents don’t have to be interior decorators, broker Annette DeCicco writes, but they should be able to provide design solutions so buyers can choose their own designs. Continue reading

10 conversation starters and scripts to win sellers this spring

Great conversations, writes coach Annette DeCicco, start by providing sellers information and choices so that they can confidently make decisions. Study up. Practice your lines. Every expert does. Continue reading

10 conversion scripts for winning buyers over this spring

Be an information communicator, writes coach Annette DeCicco, to bring value to your buyer conversations. Practice and rehearse your lines. Every expert does. Continue reading