Tag Archives: brokerage

Take the Inman Intel Index survey for July

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Each month, hundreds of real estate agents, brokers, executives and investors report on what they’re seeing in their corner of the industry. Add your insights. Take the survey. Continue reading →

Don’t be dazzled by the glamour when working with celebrity clients

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In Part 2 of her five-part series, Cara Ameer shares thoughts on providing discreet, confidential service to your high-profile clients. Continue reading →

Does your social media suck? Take this summer marketing audit

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If your social media isn’t getting the traction you want, it’s not always about doing more, Kyle Basila writes. Sometimes, it’s about doing everything more intentionally. Continue reading →

Douglas Elliman dragged back to court over wrongful termination allegations

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A former employee of Portfolio Escrow — a firm Douglas Elliman acquired in 2020 — says she was fired after raising concerns. But the company accused the former employee of embezzlement Continue reading →

Are commissions still falling? What Intel’s watching in weeks ahead

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Upcoming financial filings may offer more clues about the longer-term trajectory for commissions under the settlement environment. Here’s where things stand today. Continue reading →

Everything old is new(?) again when it comes to marketing your listings

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As the industry continues to debate the way listings are marketed (or not) in the current climate, Troy Palmquist reflects on the potential move from digital to analog. Continue reading →

How to create a purpose-built brand for luxury real estate

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While creating a luxury personal brand for your real estate business, Rebecca Francis writes, don’t forget to stay true to your authentic self. Continue reading →

The savvy agent’s guide to working with athletes and celebrities

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In Part 1 of her five-part series, Cara Ameer shares a case study from an early experience of working with professional athletes and team leadership.
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Here’s what a Redfin data journalist learned from taking a $25K bath on the sale of his house

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Senior data journalist Mark Worley co-authored a new Redfin report showing that roughly 6 percent of U.S. homesellers are at risk of selling at a loss. The analysis hit close to home — he and his wife just did exactly that, selling their St. Louis home… Continue reading →

The rise of punk rock kindness: What Superman teaches us about content that sticks

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Sincerity steals the spotlight as Superman’s emotional reboot fuels hopecore buzz, Coldplay’s kiss-cam explodes into a PR disaster, and platforms like YouTube and Meta crack down on low-effort AI content. Here’s what it all means for agents navigating … Continue reading →