Tag Archives: Columns

How to show up online without selling out: Visibility with integrity

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Showing up with integrity, clarity and authenticity allows you to build a brand that’s in alignment with your own experience, Debra Trappen writes. Continue reading →

Finding Financial Freedom: How Courtney Smith empowers women

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Courtney Smith’s penchant for operations and love for strategy, finance and design turned into a recipe for success. It’s the latest in Melanie Klein’s Finding Financial Freedom series. Continue reading →

Most likely to succeed (or disrupt): Class photos from Real Estate High

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Compliance expert Summer Goralik shares a fictional yearbook of “Real Estate High,” because sometimes the best way to understand the industry is to take it back to homeroom. Continue reading →

7 proven ways to revive a listing without dropping the price

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A price drop is not your only option when the market’s slow or the listing’s stale. Darryl Davis offers strategies to reboot and relaunch that property. Continue reading →

8 tips for maximizing a listing’s square footage as an agent

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Agents can help sellers get the most value for their property by presenting a sleek, appealing home that’s optimized every single square foot of space, Clever’s Luke Babich writes. Continue reading →

25 bathroom remodel ideas for 2025 that add value and style

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Want to add instant charm and value to a listing or investment property? Try one (or more) of these smart updates from Jonathan Pressman. Continue reading →

NAR has made some big changes this year. What’s your take? Pulse

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From marketing to commingling to hate speech, it’s been a big year of change at the National Association of Realtors. What’s your take on the changes they’ve made? Continue reading →

Resilient by design: 5 ways new agents turn setbacks into strength

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Lean on systems and support that take the busywork off your plate — like CRMs, done-for-you marketing, voicemail drops and smart follow-up templates, coach Darryl Davis writes. Continue reading →

You’re not just a real estate agent – you’re a business

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One-size-fits-all answers just don’t cut it in this highly complex market. Start thinking bigger, and build the business of your dreams, Coldwell Banker Warburg’s Kevelyn Guzman writes. Continue reading →

Trust is your competitive edge. Most agents earn it the wrong way

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In a market with fewer clients and more competition, trust is the ultimate differentiator for real estate pros, Better Homes and Gardens President Ginger Wilcox writes. Continue reading →