In 2025, audiences stopped rewarding noise. From Google search behavior to Wrapped-style recaps, and backlash against rage bait and slop, the signals were clear: Attention had to be earned. Here’s what that shift means for real estate agents heading in… Continue reading
Real estate agents are high-trust targets. A compromised Instagram or Facebook account can turn into a fast-moving scam aimed at your sphere, your clients and your reputation. Continue reading
Consumers are stressed, and attention is getting harder to earn. From shareable Instagram Stories to Google’s listing tests, it’s trust, not urgency, that is driving visibility now. Continue reading
Curasi Realty spent the past year recalibrating its tech, choosing tools that simplify marketing, strengthen reporting and support agent growth. Continue reading
From Netflix’s Warner Bros takeover to Disney’s AI partnership with OpenAI, major platforms are signaling a shift away from growth at all costs and toward tighter control over distribution and access. As consolidation, regulation and automation reshape… Continue reading
From Netflix’s Warner Bros takeover to Disney’s AI partnership with OpenAI, major platforms are signaling a shift away from growth at all costs and toward tighter control over distribution and access. As consolidation, regulation and automation reshape… Continue reading
Troy Palmquist talks to luxury real estate pros about why owning your platform, understanding SEO and using AI wisely is the new baseline for elite agents. Continue reading
Zillow Skytour has been released and relies on an obscure 3D capture technology called Gaussian splatting to offer navigable aerial home views. Continue reading
Craig Rowe reviews Collov AI for Inman. The product gives agents and real estate stakeholders an easy, affordable way to virtually stage homes and use AI to generate short room tours, edit furniture and adjust room styles. Continue reading
AI-generated content is rapidly reshaping the digital landscape, creating a noisier, less reliable environment for clients. As synthetic video fills social feeds, agents will need stronger authenticity, clearer messaging and real expertise to stand out. Continue reading