Bonzo deftly avoids CRM stereotypes, yet does exactly what a true CRM should. Its video, live chat, email and text campaigns focus on quick responses, relevant subject matter and traceable discussions. Continue reading
Zillow is branding around the idea of “Zillow Surfing,” the consumer habit of using the site’s extensive listing content as a time-killer and a way to scroll through what else is out there. Continue reading
The Everywhere Real Estate plan also sets up an agent’s Google My Business Profile, another critical facet of online marketing that can challenge smaller teams and new agents. Continue reading
Artur’In automates marketing campaigns and content around new listings or team accomplishments and agent brands. Continue reading
Howard Hanna committed further to its relationship with Lone Wolf through its decision to onboard the proptech’s transaction system, advance its use of its digital marketing products and adopt its business performance suite. Continue reading
From resisting shiny objects (so to speak) to taking advantage of local intern pools, here’s how industry experts say agents can save their pennies in an ever-shifting market. Continue reading
Known for customer relationship management software and marketing automation tools, the company’s new Chime Enterprise Platform will adapt to clients’ overarching internal office structure. Continue reading
There’s a lot to like about Playhouse, but what should excite the industry is that someone is offering agents a sharp, capable tool to promote listing inventory at very little cost. Continue reading
Flipsnack is a very cool, inspired marketing investment any brokerage serious about standing out should consider. There’s almost nothing it can’t create to make you look professional, tech-savvy and brand-forward. Continue reading
Private equity firm Genstar Capital has made a strategic growth investment in real estate technology company Inside Real Estate. Continue reading