The area’s high-end homebuyers, many of whom work in tech, don’t take market fluctuations well, largely because their wealth is typically generated through IPOs and stocks. If the stock market is in a tizzy, they won’t be buying real estate. Continue reading
Your digital presence is your storefront, and it’s open 24/7, Maris Callahan Messervey writes. Make sure it’s working for you, not against you. Continue reading
From lead nurturing to mileage tracking, broker Holly Brink helps you lighten your admin load and reclaim your time by handing rote tasks off to tech. Continue reading
Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication. Continue reading
You don’t need 10 years in the business to make an impact this spring, coach Darryl Davis writes. You need 10 moves — done with consistency, creativity and a willingness to learn as you go. Continue reading
Marci James’ Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures. Continue reading
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement. Continue reading
Real estate agents, stay ahead of the TikTok ban with expert advice from Jessi Healey. Explore alternatives like Xiaohongshu and Bluesky’s Flashes and learn how tools like YouTube Shorts can help you adapt and grow your marketing strategy. Continue reading
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky. Continue reading
The sale, to Virbela’s cofounders Alex Howland and Erik Hill, closed at the end of November. It comes at a time when virtual worlds and the metaverse have waned as a topic of excitement. Continue reading