Inman’s 2024 Global Real Estate Influencers revealed

Broker and reality television legend Ryan Serhant headlines an all-star roster of the industry’s most compelling voices for the second-annual Inman Global Real Estate Influencers program. Continue reading

24 of the best listing lead ideas for 2024

Listings remain the name of the game, and agents who have the systems and skills in place to list properties and create client relationships will win, author and coach Darryl Davis writes.
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What to do on social in 2024? Avoid politics at all costs

A panel of real estate PR reps and social media influencers told ICNY attendees to remember that the brand is you, the cameras are always on, and whatever you do, avoid talking politics this election year. Continue reading

Collabra and Bright MLS team to give agents ad tech

Bright MLS subscribers will now get free access to Collabra’s AdBuilder and SphereIndex tools, which can be used within Bright’s platform. Continue reading

Matt Lionetti of Over Ask podcast leaves The Agency for Real

Lionetti said he believes Real’s model is the future of the industry. His business partner, Anna Oliver, will be moving from The Agency to Real, too. Continue reading

7 smart strategies for getting more real estate leads for less than $100

If social media, direct mail and networking aren’t yielding enough leads, try these simple, inexpensive strategies from author and coach Darryl Davis. Continue reading

Former Corcoran agent goes on racist rant after drunken encounter

The video of the New York City-based agent surfaced on Instagram over the weekend, showing him spouting racist terms and bragging about tearing out a Black man’s dreadlocks. Continue reading

Women are supporting women on Threads. Should you?

The Threads app has exploded with posts of Women Supporting Women, an effort for growing community and connecting with other like-minded women. Jessi Healey explains and advises real estate agents on how to participate. Continue reading

Why should I talk about personal stuff on Instagram?

This week, Sue “Pinky” Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your business. Continue reading