How top agents build a predictable pipeline instead of chasing leads

Focus on clear positioning, consistent content, strong relationships and simplified systems to build a business that attracts clients, Joe Killinger writes. Continue reading

Proptech CEO: We’re ’empowering’ real estate agents, not ‘trying to displace’ them

Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations. Continue reading

7 questions you MUST ask buyers before meeting in person

Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes. Continue reading

Speed-to-lead is not the same as speed-to-qualify

You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper. Continue reading

DeepSeek AI: Game-changer or data privacy minefield?

Should real estate agents trust the AI app DeepSeek? Trainer Bernice Ross examines the benefits and data privacy concerns. Continue reading

DwellWell, a buyer-agent matching solution, raises $4.5M seed round

The company is seeking to vet real estate agents as well as it does buyers, seeking those who are tech-forward and able to provide as frictionless an experience as possible. Continue reading

Tech Review: Smart Alto puts people first in its innovative lead qualification solution

A alumnus of the Y Combinator startup program, Smart Alto leverages clever talk-tech, sales scripts and human ISAs to qualify leads and set appointments. Continue reading

Unify now drumming up business for mortgage lenders

Customer relationship management tools are no longer just about managing existing clients — they’re also becoming integral to generating and qualifying new leads. Continue reading

Likelihood to List puts the power of predictive analytics in the agent’s hands

We’ve made a lot of updates to Homesnap’s technology over the years, but one thing has always remained the same: Everything we build is specifically designed with agents and brokers in mind first because we want to create tools that help them grow thei… Continue reading

Innovative and transparent, SquadVoice turns old leads into new money

This unique lead analysis solution earns rare five-star rating for its innovative approach to helping brokerages earn more business by applying AI to your CRM. Continue reading