If your listing’s not selling, it’s not always price. It’s the positioning

When a home is positioned correctly, marketing feels easy, Josh Ries writes. When it’s not, no amount of exposure will be able to fix it. Continue reading

How top agents build a predictable pipeline instead of chasing leads

Focus on clear positioning, consistent content, strong relationships and simplified systems to build a business that attracts clients, Joe Killinger writes. Continue reading

What this spring means for buyers, sellers and real estate agents

The agents who consistently reach their goals recognize moments like this for what they are: Not guarantees, but opportunities, ERA President Alex Vidal writes. Continue reading

Rethinking your CMA: What today’s market demands

The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes. Continue reading

Attention listing agents: ‘Buyer beware’ won’t prevent a lawsuit

Unlike a car salesman or a furniture retailer, Darryl Davis writes, agents operate under a license issued by the state. That license comes with fiduciary duties. Continue reading

Compass rewards listing agents with new lead and referral program

Through the program, Compass listing agents will receive a 10 percent referral when they send inquiries on their listing from Compass.com to other Compass agents, Inman has learned. Continue reading

From scrambling to systematic: A better open house plan

Grow your database and grow your real estate business with Jen Berbas’ systematic plan for goal-setting, open house hosting and buyer follow-up. Continue reading

Why ‘old school’ still rules at winning listings in 2026

While everyone else competes online, the agents who win listings will be the ones who go old school, pick up the phone and show up in person, new contributor John Angelopoulos writes.  Continue reading

From COLD to SOLD: 9 smart fixes for stagnant listings

When you approach a lingering listing with a structured revival plan, Jimmy Burgess writes, sellers feel supported, buyers re-engage and momentum returns. Continue reading