From COLD to SOLD: 9 smart fixes for stagnant listings

When you approach a lingering listing with a structured revival plan, Jimmy Burgess writes, sellers feel supported, buyers re-engage and momentum returns. Continue reading

5 ways to stop listing anxiety from wrecking your price, process, profit

Managing anxiety around the home sale process can preserve deals and ensure more effective decision-making for you and your clients, Josh Ries writes. Continue reading

Everything old is new(?) again when it comes to marketing your listings

As the industry continues to debate the way listings are marketed (or not) in the current climate, Troy Palmquist reflects on the potential move from digital to analog. Continue reading

Facebook Marketplace: The effective tool most agents skip

Holly Brink shares agent Abby Goodell’s no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform. Continue reading

Open house rules for agents: Do’s and don’ts

Updated NAR rules, communication with visitors and appropriate hosting times can all impact the leverage provided by a well-planned open house, Andrew Reichek writes. Continue reading

How agents use encrypted apps to scout off-market listings

Agents, investors and developers are using Telegram and Facebook’s free, encrypted instant messaging and voice-over-IP service to network and find off-market listings. Continue reading

We crowdsourced your New Year’s resolutions: Here’s what 30 real estate professionals told us

Real estate professionals from around the nation and beyond share their great ideas, noble goals and practical plans for 2020. Continue reading