Knowledge is power: 4 must-watch virtual sessions at Inman Connect

Have you started your strategic real estate business planning for 2024? Inman Connect’s virtual event, Nov. 1-2, offers two days of streaming knowledge. Continue reading

How to find (and harness) your distinct marketing voice

Knowing who you are and conveying your value with authenticity is an essential part of communicating with potential clients. The Agency’s Rainy Hake Austin offers insights and strategies for making your marketing message resonate. Continue reading

5 tips for nurturing hesitant buyers who can’t quite commit

Today’s real estate market can present an intimidating and emotional challenge to hopeful buyers and sellers. Mauricio Umansky shares strategies for helping educate and reassure them so that they can get their needs met. Continue reading

7 ways to hook first-time buyers (before they’re ready to buy)

First-time buyers may not be ready to purchase a home right away, but with a little patience you can turn them into lifelong clients. Keller Williams Head of Inclusion and Belonging Julia Lashay Israel offers insights on providing education and informa… Continue reading

How to turn your Google Business Profile into a lead gen machine

If you want to raise your profile on the world’s most prominent digital platform, a Google Business Profile is the way to go. Jimmy Burgess offers the secrets to optimizing your online presence with this underutilized marketing tool. Continue reading

5 real estate skills I learned doing comedy alongside Jerry Seinfeld

NYC Realtor and sometime-stand-up comedian Karen Stone offers insights from her experiences sharing the stage with Jim Gaffigan, George Wallace and Jerry Seinfeld. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

5 steps to growing a business with video content

Growing your influence and getting your name “out there” in your local market means more than just creating content. It’s also about how you refine and distribute it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his conten… Continue reading