Your broker’s ‘free’ website is a gilded cage

Find out why “free” isn’t all it’s cracked up to be when it comes to your professional website and email address, according to brand new Inman contributor and broker-owner Markus Feldmann. Continue reading

How to generate leads by being authentic and intentional

Broker-owner Nick Schlekeway writes that the correct habits and systems plus a focus on the follow up will ensure that you’re generating and capturing the leads you need. Continue reading

Understand and master new construction to grow your business

Unlock new opportunities in a low inventory market when you dig into the new construction segment of the residential market. Continue reading

2023’s design trends (thus far): Confident, eclectic and ‘hipstoric’

As summer turns to fall, Inman checked in with Maverick Design’s Trend Report to see the latest in home interiors. From statement stones to daring details, bold looks are drawing attention in 2023. Continue reading

5 reasons it’s time to master the power of AI

Victoria Kennedy, CEO of Atman Real Estate, outlines the ways that AI is already reshaping the real estate industry. If you’ve been holding off on putting AI to work for your real estate business, the time has come to get off the sidelines. Continue reading

5 AI tools agents swear by in today’s market

The future is here, writes Jimmy Burgess, and AI is the vehicle. Take advantage of the opportunities it provides for smart growth in every area of your real estate business. Continue reading

‘You’re so vain’: The illusion created by vanity metrics

Strategically positioning yourself and evaluating your performance with the metrics that matter will put you ahead of the competition, according to consultant Diana Zaya. Continue reading

Credit repair companies settle ‘hot swapping’ allegations for $2.7B

Lexington Law and CreditRepair.com parent Progrexion filed for bankruptcy protection in June after the court ruled collection of upfront fees violated the Telemarketing Sales Rule. Continue reading

Why having a strategic plan is the secret to peak performance

The best real estate agents and the people who operate at the highest levels of the industry are not tactical, they are strategic, writes Nick Schlekeway. In part three of his five-part series, he looks at the importance of strategic planning. Continue reading

NAR’s sexual harassment spin isn’t fooling anyone. Here’s why

In the days leading up to The New York Times exposé, NAR left a virtual bread-crumb trail for digital damage control around the topic of sexual harassment. Christy Murdock shares the messaging and how to avoid a PR nightmare. Continue reading