The internet says agents are doomed (again). Here’s what’s actually happening
A debate on X claims AI and platforms like Opendoor could replace real estate agents. Industry leaders say the reality is far more complicated. Continue reading
A debate on X claims AI and platforms like Opendoor could replace real estate agents. Industry leaders say the reality is far more complicated. Continue reading
Ghosting comes from low-intent leads, awkward first conversations and generic follow-up, Josh Ries writes. Here are seven ways to reduce ghosting, and they start before you ever make the first call. Continue reading
Brothers Tal and Oren Alexander made a name for themselves in luxury real estate before facing charges. Continue reading
Katy Borja shares how one real estate listing, paired with AI, can solve the what-to-post content problem without adding more work. Continue reading
Century 21, Fathom Realty and other industry brands made moves last week, adding multimillion-dollar teams and new executives to their ranks. Continue reading
Lawmakers have asserted that by curbing how long large investors may own build-to-rent homes, it will help eliminate competition for everyday homebuyers and lead to lower prices. Not everyone agrees. Continue reading
Platforms like real estate — whether as a career, a vehicle for investment or a means to secure financial agency — matter more than ever, coach Melanie Klein writes. Continue reading
Compass’s new listing lead referral program is opt-in, voluntary and worth paying close attention to, indie brokerage CEO Dezireh Eyn writes. Continue reading
The Compass-Redfin deal, ARA co-founder Jason Haber writes, represents movement toward a more flexible, consumer-centric model where data serves sellers and buyers rather than institutions. Continue reading
Navab also spoke about a real estate journey that began when she was a child, and about meeting Robert Reffkin in college. Continue reading