Tag Archives: teams

How to craft bespoke marketing for ultra-high-net-worth buyers

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Effective storytelling is the key to appealing to the world’s most discerning buyers with your luxury real estate marketing, Mike Collins writes. Continue reading →

5 copy-and-paste emails that will wake up your database (and fill your listing pipeline)

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These five emails start the right conversations with the right people, Jimmy Burgess writes, and they are cued up and ready to go to work for you right now. Continue reading →

Take the wheel: 5 tips to steer your marketing in the right direction

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Word of mouth is great, Stacey Ross Cohen writes, but in today’s ever-changing real estate landscape, a focused marketing plan is essential for long-term brand health. Continue reading →

The anatomy of a viral real estate post (that also gets you clients)

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Viral posts can generate attention, but the right ones also educate, connect and convert. Alyssa Stalker breaks down what makes content spread and still drives clients. Continue reading →

Massachusetts broker arrested, accused of embezzling $11.6M

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Massachusetts broker Stephen D. Webster has been indicted for allegedly stealing $11.6 million from consumers and agents by diverting escrow funds into his business and personal accounts. Continue reading →

Get ready to get hit with a tsunami of real estate consolidation

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From Compass’s horizontal acquisitions to Rocket’s vertical integration, Troy Palmquist looks at what’s driving M&A — and who might be next. Continue reading →

The death of old-school SEO, and what it means for real estate

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SEO is changing rapidly, and most agents are not prepared, Jeff Bernheisel writes. Get your SEO strategy out of the early 2000s and into 2025 with this agent’s pivot to purchase strategy. Continue reading →

7 AI tips for real estate agents from a tech insider

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In this episode of Corr Values, Amy Corr sits down with Lantern CEO Jim Olson to find out how real estate agents can harness the power of artificial intelligence. Continue reading →

A mega-team goes indie, and other big-time real estate moves

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Parker Pemberton and his team have left eXp Realty, Corcoran snapped up a team in Rhode Island, and a new team has emerged at Douglas Elliman. Continue reading →