Communicate value! But how? A step-by-step buyer’s presentation

Need help highlighting value in a buyer-broker presentation? Jimmy Burgess talks with Andrew Undem, who shares his “8 pillars of value” strategy for showcasing client benefits. Continue reading

11 things great buyer’s agents know before they show a home

Working with buyers is changing. Are you ready? Jimmy Burgess offers the insight you need so you can prove your value as you serve buyer clients. Continue reading

7 things that are a complete waste of time (but agents still do them)

Are you spending time on things that simply don’t matter to your professional growth or the growth of your business? Jimmy Burgess offers a list of things you may be doing that are counter-productive. Continue reading

Hot-app summer: 15 brightest tech tools for real estate agents

Creating leverage through technology has never been easier, Jimmy Burgess writes. Check out his list of hot apps to make this summer sizzle for your business. Continue reading

Home sales tend to rise after big elections. Can it happen in 2025?

Keeping Current Matters’ David Childers and Jimmy Burgess crunch the numbers and lay out the reasons real estate agents and brokers could see a post-presidential election sales surge in 2025. Continue reading

24 innovative video content ideas for 2024 (with real-world examples)

Video is the best way to build a brand, connect with your ideal clients and generate quality leads, writes Jimmy Burgess. Get inspired by these proven, real-life examples from agents in the field. Continue reading

Tom Ferry: ‘The NAR settlement is a once in a lifetime opportunity!’

Jimmy Burgess and Tom Ferry talk industry changes and offer a selection of scripts that are really working right now. Continue reading

30 years of brutally honest business advice in 1250 words

Do you need some tough love to get you moving forward in your real estate business? Jimmy Burgess shares the advice that’s helped him achieve the greatest success in his career. Continue reading

7 things top listing agents know before every listing appointment

Are you really prepared for that listing appointment? Jimmy Burgess shares the things you need to know before you knock on the door. Continue reading

5 totally fixable reasons smart real estate agents underperform

Want to make great strides in your business? Jimmy Burgess believes that the answers you seek to a successful real estate practice may be simpler than you think. Continue reading