Author Archives: Jimmy Burgess

Your differentiator is the key to listing more homes

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Jimmy Burgess talks with Calgary Realtor and video content creator Brad McCallum about standing out from the crowd when taking a new listing. Continue reading →

11 transaction-generating strategies primed for success

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It’s up to you to make your own luck and find opportunities where others won’t look. Jimmy Burgess offers strategies both old and new that are poised to work now. Continue reading →

No need to pay for leads with these grow-your-business strategies

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Heidi Harris with the Home Sweet Heidi Team shares the five core strategies she uses to consistently grow her business with Real’s Jimmy Burgess. Continue reading →

6-step listing launch plan that’s just right for today’s market

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The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now. Continue reading →

Situational prospecting: Do business today, build for tomorrow

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Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come. Continue reading →

‘The fever has broken’: Action steps for agents after rate cuts

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An environment where the fed funds rate is being cut instead of raised has historically been better for the real estate industry. Now is the time for agents to become the resource for information and professionalism. Continue reading →

How to create marketing that makes the phone ring

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Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes. Continue reading →

7 brutally honest truths you need to hear right now

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It’s a tough market, but this is the market where careers are made, Real’s Jimmy Burgess writes. Double down on your work ethic, sharpening your skills and serving others. Continue reading →

Properly position homebuyers with this winning 5-part offer strategy

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Jimmy Burgess and Andrew Undem share strategies for writing a compelling offer on behalf of buyers, closing more deals and building lifelong client relationships. Continue reading →

A 5-step plan to reduce buyer stress and sell more homes now

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Buyers are more stressed out than ever. Jimmy Burgess shares a plan to help you help your buyer clients and earn their trust. Continue reading →