9 ways agents should be using AI to drive real estate sales

Creating content for your website, communicating with your sphere of influence and marketing your latest listing are all easy with the help of artificial intelligence, Luke Babich writes. Continue reading

How to unlock the power of AI as you build your real estate team

By adopting AI thoughtfully and strategically, Verl Workman writes, companies can enhance efficiency, productivity and innovation. Continue reading

Lundy, Restb.ai connect voice search with vision-impaired buyers

By integrating with Restb.ai’s proven AI, Lundy’s application should quickly enhance its overall accuracy in search returns, including being more specific about home characteristics specific to the needs of visually impaired buyers. Continue reading

Rocket hires Venmo, PayPal vet to lead product engineering teams

Papanii Okai will help the mortgage giant harness artificial intelligence and build out fintech platform connecting its real estate, lending and personal finance subsidiaries. Continue reading

Nation’s biggest mortgage lender, UWM, jumping on AI bandwagon

Although it’s a wholesaler that doesn’t work directly with consumers, UWM has rolled out AI tools this year to help mortgage brokers serve both homebuyers and homeowners who might benefit from refinancing. Continue reading

Figure now using OpenAI’s GPT to speed HELOC doc review process

When combined with a newly launched chatbot powered by Google Gemini, Figure says AI-powered doc review will save $8 million while raising customer satisfaction scores. Continue reading

Howard Hanna, ListAssist team up on natural language search tool

The tool will let real estate consumers search using everyday language. It’s also designed to provide better, more insightful leads to Howard Hanna. Continue reading

Realtor.com releases enhanced map-based search feature

Realtor.com released its new map-based search experience on Tuesday, which uses color-coded map layers to help homebuyers find their next home based on preferred home features and market trends. Continue reading

Title company thwarts scammers who used AI in fraudulent land sale

Apparent scammers attempted to use a video generated using artificial intelligence to carry out the sale of a plot of land before the fraud was uncovered at the closing. Continue reading