Tag Archives: buyer leads

CoStar continues defense of Homes.com strategy

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CEO Andy Florance said Homes.com has the winning short- and long-term strategy after revealing that the company kept adding paid members in 2025. Continue reading →

5 ways real estate agents can attract, and keep, buyer clients

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At Inman on Tour Texas, three star real estate agents and brokers shared how humor, knowledge and mindful follow-ups are key to building an enviable buyer pipeline. Continue reading →

This type of seller lead will wreck your real estate ROI

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Before you spend money, do the math, Josh Ries writes, and explore organic content, referrals and sphere engagement for low- or no-cost lead generation. Continue reading →

Compass calling foul on MLS rules is hypocrisy

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The National Association of Realtors and MLSs need to be repaired, not replaced, independent broker-owner Courtney Poulos writes. Continue reading →

RealScout and Agent Image partner to steal Zillow leads — and give them to you

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Agent Image has partnered with RealScout to integrate lead generation and nurturing tools into their ACCESS website platform, helping agents compete against national portals like Zillow. Continue reading →

Gatekeeping, portal wars, ‘Armageddon’: Inman’s Top 5

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Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

How are you getting buyer leads in today’s market?

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How are you bringing in buyers these days? How are you converting them into well-qualified, ready-to-buy clients? Continue reading →

Agents find waning value in the purchase of portal leads: Intel

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Nearly 70 percent of agents who have purchased portal leads in the past say they no longer buy them, citing “time and money” needed for maximum ROI, according to the latest Intel Index polling data. Continue reading →

Is speed to lead dead?

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The best real estate lead isn’t always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that’s best for both you and your potential client. Continue reading →

Searching for lead help? SEO Savvy Agent might be the result you need

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A newly launched education product, SEO Savvy Agent, is designed to help real estate sales professionals learn how to build their brands online to land organic, workable leads, according to the company. Continue reading →