Closing is the lifetime launchpad for client follow-up: Step 8

When your buyer-focused transaction management system runs on habit instead of willpower, you don’t skip the steps that matter most, Cassie Walker Johnson writes as she wraps up her eight-step plan. Continue reading

How the escrow process offers a chance to show your value: Step 7

Just like in school, group projects can be stressful. In Part 7 of her eight-part series, Cassie Walker Johnson helps you pull the moving parts of the escrow process together. Continue reading

Support buyers as they navigate the home inspection: Step 6

While the home inspection process can cause homebuying deals to wobble, it doesn’t have to tank them altogether. Cassie Walker Johnson shares strategies to add clarity and calm. Continue reading

Guiding homebuyers through the offer’s fine print: Step 5

In Part 5 of her eight-part series, Cassie Walker Johnson helps you help clients navigate the complexity and detail of the buyer offer. Continue reading

On ‘Education Day,’ buyers teach you what they really want: Step 4

In Part 4 of her eight-part series, Cassie Walker Johnson shares a plan for “Education Day,” when buyers finally get to look at homes and figure out what features matter most. Continue reading

Your real estate listing isn’t selling? Consider these 5 factors

If your listing has been sitting on the market for too long, trainer Bernice Ross shares five elements of a successful strategy to get it sold. Continue reading

10 signs you’re working across the table from an inexperienced agent

We’ve all been new at some point in our real estate careers. Annette DeCicco shares ways to spot an inexperienced agent if you’re the more seasoned pro in a transaction, and mistakes to avoid if you’re a newbie. Continue reading

Massachusetts bans sellers from encouraging waived inspections

The new policy was signed into law by Governor Maura Healey during the first week in June and is included in the state’s larger Affordable Homes Act. The law will apply to sales after Oct. 15, 2025. Continue reading

Most Gen Z sellers have regrets over pandemic home purchases

Five years after the arrival of COVID in the US, 94 percent of Gen Z and 86 percent of millennial first-time homesellers say they regret their pandemic-era purchase, according to an analysis by Opendoor. Continue reading

Most Gen Z sellers have regrets over pandemic home purchases

Five years after the arrival of COVID in the US, 94 percent of Gen Z and 86 percent of millennial first-time homesellers say they regret their pandemic-era purchase, according to an analysis by Opendoor. Continue reading