Tag Archives: LinkedIn

Can agents use AI to help with contracts and disclosures?

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While AI is no replacement for your expertise, seasoned agent and long-time coach America Foy says you can use it to simplify and explain critical information to clients. Continue reading →

The end of ‘just listed’ marketing (and what to do instead)

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Traditional listing posts are losing power as modern consumers seek storytelling, personality and local relevance. Alyssa Stalker shares social media marketing strategies for 2026. Continue reading →

Learning to lead: 5 practices that help moms thrive in real estate

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Working women often pay a “motherhood penalty” in their careers, writes CEO and contributor Dezireh Eyn, but with a shift in perspective, women can win instead. Continue reading →

How to audit your brand like a marketing pro

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Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they are now. Continue reading →

7 things real estate brokers should do before the end of the year

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End of year planning should be at the top of your to-do list now. Erica Ramus shares strategies to make it more effective and more impactful. Continue reading →

10 questions to ask yourself before your next career move

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In a market obsessed with movement, Lauren Henss writes, the most powerful move you can make is knowing exactly what you want — before you make it. Continue reading →

7 tips for walking away from a recruitment offer (the right way)

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While a recruitment offer may be flattering, this may not be the time to say yes, broker Erica Ramus writes. Here’s how to walk away without burning bridges. Continue reading →

The rise of AI fakes could erode trust in real estate marketing

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AI is changing how social media works and what we can trust. From fake engagement to TikTok’s political limbo and LinkedIn’s slowing growth, staying informed and adaptable is key to protecting your reach, reputation and relevance online. Continue reading →

The one tool this marketer would never give up (and why it matters)

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Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading →

Proactive tax planning: How to maximize your returns this fall

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For real estate professionals, tax planning isn’t just about filing at year-end; it’s about maintaining accurate records throughout the year. Tax expert Maeda Palius shares her best tax tips and hacks for tax preparation. Continue reading →