Tag Archives: marketing

35 questions your next broker hopes you don’t ask

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Whether you’re considering switching brokerages or joining a team, it’s as much an interview for them as it is for you, writes Troy Palmquist. Continue reading →

Treat yourself to leads using these Halloween Instagram tricks

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From hashtags to hauntingly good event marketing, trainer Bernice Ross shares ways to capture Halloween hijinks in your market and share them on Instagram to give your business a boost. Continue reading →

9 ways agents should be using AI to drive real estate sales

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Creating content for your website, communicating with your sphere of influence and marketing your latest listing are all easy with the help of artificial intelligence, Luke Babich writes. Continue reading →

Tesla rented their listing — then used it to debut its humanoid robot

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Jason Peteler of Revel Real Estate and Matthew Yim of Coldwell Banker only knew at first that an EV company had rented their listing for a few days as a filming location. They had no idea it would be the first home in which Tesla’s Optimus Robot would … Continue reading →

How to win the listing in today’s highly competitive market

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When potential listing clients are talking to you and your competitors, this closing strategy from trainer Bernice Ross can help you win the day. Continue reading →

No need to pay for leads with these grow-your-business strategies

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Heidi Harris with the Home Sweet Heidi Team shares the five core strategies she uses to consistently grow her business with Real’s Jimmy Burgess. Continue reading →

How to unlock the power of AI as you build your real estate team

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By adopting AI thoughtfully and strategically, Verl Workman writes, companies can enhance efficiency, productivity and innovation. Continue reading →

Monster mash your marketing with a Halloween-themed open house

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In real estate, a little magic goes a long way. Bring fun to your October open houses with these holiday-themed ideas from coach Darryl Davis. Continue reading →

How new (and not-so-new) agents can max the impact of social media

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Want to be more effective on social media and reach even more potential clients? Bernice Ross offers strategies to take your posts, Stories and Reels to the next level. Continue reading →

24 questions new agents should ask about open houses

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Putting on an effective open house, Jonathan Pressman writes, means being the informed agent and the best source of information for current and future clients. Continue reading →