Naples, Florida – Need Benjamins

How to build a powerful personal brand to attract and retain clients

By Derek Carlson | February 28, 2026 - 10:30 pm |February 28, 2026 Uncategorized

Comments Off

Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes. Continue reading →

How to build a powerful personal brand to attract and retain clients

By Derek Carlson | February 28, 2026 - 10:30 pm |February 28, 2026 Uncategorized

Comments Off

Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes. Continue reading →

How to build a powerful personal brand to attract and retain clients

By Derek Carlson | February 28, 2026 - 10:30 pm |February 28, 2026 Uncategorized

Comments Off

Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes. Continue reading →

5 telltale signs an agent has ‘commission breath’

By Derek Carlson | February 25, 2026 - 11:38 pm |February 25, 2026 Uncategorized

Comments Off

An agent’s single-minded focus on commission only can bring chaos to a brokerage, managing broker Derek Carlson writes. Here’s what to watch for when you’re recruiting top talent. Continue reading →

What high-performing real estate agents do differently from the rest

By Darryl Davis | February 25, 2026 - 6:16 pm |February 25, 2026 Uncategorized

Comments Off

Most agents use the same tools, chase the same clients and wonder why they plateau, coach Darryl Davis writes. Here’s what the top performers do differently. Continue reading →

Trump’s proposed institutional investor ban is not a real solution

By Derek Carlson | January 15, 2026 - 1:00 am |January 15, 2026 Uncategorized

Comments Off

Although Trump is attempting to respond to legitimate frustrations in the housing market, the proposed ban won’t increase supply, Derek Carlson writes. Continue reading →

7 questions you MUST ask buyers before meeting in person

By Derek Carlson | January 6, 2026 - 11:16 pm |January 6, 2026 Uncategorized

Comments Off

Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes. Continue reading →

How to protect your business during a brokerage merger

By Derek Carlson | September 30, 2025 - 7:27 am |September 30, 2025 Uncategorized

Comments Off

Derek Carlson shares tips for building a strong personal brand that will keep you personally at the top of your clients’ minds, even if your brokerage merges or gets acquired. Continue reading →

Estate Media brings on Chad Carroll and Dawn McKenna

By Lillian Dickerson | April 2, 2025 - 8:55 pm |April 2, 2025 Uncategorized

Comments Off

With the collaboration, Carroll and McKenna will generate original content directed at other real estate professionals through the company’s industry-focused segment and homebuyers and sellers through the brand’s more consumer-focused arm. Continue reading →

Tag Archives: Naples, Florida

How to build a powerful personal brand to attract and retain clients

How to build a powerful personal brand to attract and retain clients

How to build a powerful personal brand to attract and retain clients

5 telltale signs an agent has ‘commission breath’

What high-performing real estate agents do differently from the rest

Trump’s proposed institutional investor ban is not a real solution

7 questions you MUST ask buyers before meeting in person

Estate Media brings on Chad Carroll and Dawn McKenna

Archives

Archives

Tags