Zillow’s ‘Preview’ isn’t solving fragmentation. It may be multiplying it
If every major platform builds its own version of a pre-market channel, the industry won’t become more open, Sean Frank writes. It will become more segmented. Continue reading
If every major platform builds its own version of a pre-market channel, the industry won’t become more open, Sean Frank writes. It will become more segmented. Continue reading
HomeServices is among the brokerages participating in Zillow Preview, a program that allows agents to pre-market listings before they are added to the MLS. Continue reading
Errol Samuelson says announcement of a pre-marketing phase on the platform doesn’t replace policy on publicly marketed private listings. Continue reading
Howard Hanna Real Estate Services CEO Hoby Hanna talks about the impending launch of HannaList and why the approach to exclusive listings doesn’t have to be “all or nothing.” Continue reading
Howard Hanna Real Estate Services CEO Hoby Hanna talks about the impending launch of HannaList and why the approach to exclusive listings doesn’t have to be “all or nothing.” Continue reading
What does this partnership mean? Coldwell Banker agent Cara Ameer examines Compass’ latest moves against “organized real estate” for answers. Continue reading
CEO Andy Florance said Homes.com has the winning short- and long-term strategy after revealing that the company kept adding paid members in 2025. Continue reading
A report released on Tuesday by the Consumer Policy Center suggested lawsuits will follow if brokerages, real estate portals and regulators don’t step in and add transparency first. Continue reading
The company has vowed to slash over 35 percent of its spending on Homes.com after years of attempting to build a fourth major real estate listings search portal. Continue reading
While everyone else competes online, the agents who win listings will be the ones who go old school, pick up the phone and show up in person, new contributor John Angelopoulos writes. Continue reading