Move-up homebuyers drive surge in mortgage loan applications

Purchase loan demand was up 11 percent last week, with “surprisingly strong” demand from conventional loan borrowers given lingering economic uncertainty, MBA economist Mike Fratantoni says. Continue reading

Vija Williams leaves Place for coaching position at Cheplak Live

Industry veteran Vija Williams has left award-winning proptech platform Place for Cheplak Live. In her new position, Williams will focus on delivering high-level coaching to team leaders and broker-owners. Continue reading

Barbara Corcoran lists Manhattan penthouse for $12M

Corcoran is letting go of her dream penthouse of 10 years, which boasts stunning Central Park views, because she and husband Bill Higgins need a one-story apartment as they grow older. Continue reading

A June rate cut is now seen as off the table as Fed stays put

Central bank policymakers need time to assess Trump administration’s “substantial policy changes” in areas including tariffs, immigration, taxation and regulations Continue reading

FEMA held back Direct Lease for LA wildfire survivors. Here’s why

Despite more than 13,000 homes destroyed in the January Los Angeles wildfires and many residents still trying to pick up the pieces, the program was never activated in Los Angeles. According to a FEMA spokesperson, housing data doesn’t justify the need… Continue reading

Zillow turned a profit in Q1 for the first time in years

The portal lifted its rental and mortgage segments in the first three months of 2025, earnings data released Wednesday shows. CEO Jeremy Wacksman said the gains came despite a tough market. Continue reading

Keller Williams appoints new chief financial, operating officers

Two months after naming a new CEO, Keller Williams has chosen Tim Dieffenbacher and Stacie Herron to lead the franchisor’s financial and operations teams. Continue reading

10 conversion scripts for winning buyers over this spring

Be an information communicator, writes coach Annette DeCicco, to bring value to your buyer conversations. Practice and rehearse your lines. Every expert does. Continue reading

How to define your target audience without losing existing business

Build your brand around a location or property type you’re passionate about, Nick Schlekeway writes, and watch your business take off. Continue reading

What aspect of real estate has changed most in the past 5 years?

From market changes to regulatory shifts and more, what are the biggest changes you’ve seen over the past five years? Continue reading