3 ways to protect the identity of a high-profile luxury homebuyer

Working with high-profile clients isn’t just about finding the perfect home, broker Kamran Zand writes. It’s about protecting their lifestyle, reputation and security. Continue reading

What real estate brokerages can learn from luxury hotel brands

Real estate companies have the opportunity to craft a distinctive client experience aligned with their brand, values, vision and mission, The Agency’s Rainy Hake Austin writes. Continue reading

This agent bought a home at 22. Now she helps Gen Z do the same

Gen Z is ready to purchase a home, but they need guidance and education, Atlanta-based Realtor Jessica Dudley writes. Here’s how you can help them achieve their real estate goals. Continue reading

Backers of rival mortgage credit scores wage public relations war

As new scoring models by Fair Isaac and VantageScore vie for acceptance by Fannie Mae and Freddie Mac, claims and counterclaims fly. In the meantime, mortgage giants are stuck with FICO Classic. Continue reading

Broker Spotlight: Deborah Morton, The Agency Atlanta

Find out how this Atlanta broker and radio host is creating a space where high-level collaboration, growth and innovation thrive. Continue reading

Zillow slams Compass’ ‘hidden listing scheme’ in new court filing

The portal giant countered arguments Compass had made in its complaint alleging antitrust activity and more, and asked the court to deny a request for a preliminary injunction that would prevent enforcement of Zillow’s new listing standards. Continue reading

‘Uber depressed’ home sales prompt stark ‘red flare’ warning from economist

Elevated mortgage rates, weakening home price growth and uncertainty from Trump’s tariff policy are setting the housing market on a dangerous path, Moody’s Mark Zandi said, with homebuyers and homebuilder hitting rock bottom. Continue reading

Finding Financial Freedom: Karen Roy’s 2nd act blueprint

Coach Melanie Klein profiles Karen Roy, who found mentorship, ongoing training and a strong brand when she joined a real estate team. Continue reading

9 power plays to win the world’s wealthiest real estate clients

If you want to attract seriously wealthy clients, luxury expert Chris Pollinger writes, you need to stop playing checkers and start playing chess. Continue reading

5 reasons part-time agent doesn’t mean rookie agent

Next time you’re working with a part-time agent, Jonathan Pressman writes, give them a chance to show you what they bring to the table before you jump to conclusions. Continue reading