11 ways to rebuild if your internal ‘check engine light’ comes on

Real estate agent burnout is real, coach Darryl Davis writes, but it can be avoided. Here’s how to reset, regroup and restart your engine amid tough times. Continue reading

Your AI twin hates you

Meet the EpiqueAI Twin, a virtual counterpart that handles everything from contracts to content while real agents focus on clients. With most of this tech already in play, the real estate future we imagined is closer than you think. Continue reading

AI browser wars are here. How this new era will change real estate

OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search into conversation and automation — a move that challenges Google’s dominance and puts Micros… Continue reading

The one tool this marketer would never give up (and why it matters)

Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading

How agents like Ryan Serhant build businesses on social media

Social media is as important today as it ever has been for real estate agents. In recent months, Inman spoke with agents succeeding on multiple platforms. Now all their tips are gathered in one place, with a few more from SERHANT. CEO Ryan Serhant. Continue reading

Majority of Americans now use AI to learn about the housing market

Despite incorporating the use of AI more and more in their market research, most Americans still see the real estate agent as the best resource when it comes to buying and selling, a new study by Realtor.com says. Continue reading

How 1 agent pivoted when his social media leads peaked

Ian Grossman hit a high point of gaining leads through social media that coincided with the Austin market hitting its pandemic peak. Once the market cooled and those leads started to fall off, he pivoted by adjusting his social strategy and nurturing h… Continue reading

How to escape the secret agent trap and embrace visibility

Don’t be a secret agent in your market. Coach Darryl Davis shares why being visible can be fun, fulfilling and vital to the growth of your real estate business. Continue reading

How this agent sold $20M in real estate in the past 12 months through Instagram

Jordan Silver said essentially all of his business comes in through Instagram today, but he continues to practice traditional forms of real estate marketing, too. Agents need to keep evolving and have fun with their content marketing to succeed, he said. Continue reading