Author Archives: Marian McPherson

New LGBTQ+ Alliance president talks about ‘opportunity in the chaos’

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LGBTQ+ Real Estate Alliance President Tommie Wehrle shares her advocacy history, plans for the organization and the key to navigating political divides. Continue reading →

EXp digs at Compass during Q3 earnings as agent retention soars

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EXp’s recruitment and retention strategy took center stage during the brokerage’s Q3 earnings, with a solid boost in agent productivity and team growth showing eXp’s strength in a rapidly changing competitive landscape. Continue reading →

Man convicted for killing real estate agent who was lured to a home showing

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The final defendant in the murder of Kris Lindahl Real Estate agent Monica Baugh has been convicted. Baugh was murdered in 2019 after being lured to a showing on New Year’s Eve. Continue reading →

Anywhere expects preservation of brand ‘independence’ after Compass merger

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Anywhere Real Estate’s Q3 earnings call was short and sweet — focusing on high-level performance indicators and reassuring Anywhere-affiliated agents of their future under Compass. Continue reading →

Former Coldwell Banker CEO on affordability and ‘purple’ policies

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M. Ryan Gorman discusses his work on affordable housing and how he navigates political divides to create effective solutions. Continue reading →

Zillow expands tech stack to include collaborative search

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Zillow’s second product launch of the year includes collaborative search. Buyers can now invite family and friends to help them search and discuss listings through in-app messaging. Continue reading →

CoStar CEO Andy Florance says in earnings call Zillow is ‘under siege’

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CoStar Group released its Q3 earnings on Tuesday. Florance used the opportunity to deliver harsh criticism of rival Zillow, and outlined his competitive plan. Continue reading →

KW’s Jason Abrams on the ‘paradox’ of artificial intelligence

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Keller Williams Head of Industry and Learning Jason Abrams talks about the balance between technology and touch amid the rise of artificial intelligence. Continue reading →

‘Ralph Lauren Christmas’ is going viral. Here’s how real estate agents can nail it

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Ralph Lauren Christmas has taken over TikTok, with the brand’s former designers explaining how to recreate the magic of its retail decor. Here’s how real estate agents can use it in their next listing. Continue reading →

15% of homebuyers ‘ghosted’ homesellers in September

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As Halloween draws near and our minds become preoccupied with witches, wraiths and suddenly seized souls, homesellers are focused on another horror: the growing number of homebuyers backing out of the market. Continue reading →