Robert Reffkin: This is real estate’s college sports moment

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Just like the NCAA took advantage of athletes, Compass CEO Reffkin writes, Zillow, NAR and MLSs are just “monopolies that profit from work they don’t create.” Continue reading →

Surviving Year 1: Honest lessons from agents who made it

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Your first year as a real estate agent can be messy, Martha Melendez writes, but it forges the kind of grit that no class or seminar ever could. Continue reading →

Good manners, better business: Mastering hellos and goodbyes

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Bookending your conversations with polite greetings and salutations ensures that you’re communicating more effectively while building better relationships. Continue reading →

10 hot strategies to help sell your listings this fall

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Trainer Bernice Ross shares 10 effective fall listing refresh strategies real estate agents can use to attract buyers, boost curb appeal and close more deals this season. Continue reading →

Appraisal bias suit against Rocket Mortgage, Solidifi moves forward

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Judge rules that appraisal independence regulations do not preclude lenders and appraisal management companies from taking action to remedy biased appraisals. Continue reading →

The State of Real Estate Marketing: Grow Your Real Estate Business with the Right Tools

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Marketing shouldn’t feel like a second full-time job, but for many real estate agents, it does. Nearly half are running every part of their marketing on their own, and most say their efforts are not getting the results they want. In this webinar,… Continue reading →

Trump tariff policy has soured Canadian interest in US properties

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Canadians are losing interest in U.S. real estate, according to Redfin’s latest market report. The share of Canadians searching for U.S. properties declined 19.5 percent year over year in August, extending a six-month trend that started when President … Continue reading →

Decoding real estate’s AI liftoff, and where it’s headed next: Intel survey

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Adoption of AI tools is accelerating in the brokerage world as new models unlock additional productivity options for some of the most engaged users. Intel asked hundreds of agents how their workflow has changed. Continue reading →

Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed

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From Charlie Kirk’s death to Cracker Barrel’s logo flop, this week proved how volatile feeds can be. For agents, the lesson is simple: Pause, plan and post with care. Continue reading →

How to have the commission conversation with buyers: Step 2

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Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson’s eight-step buyer plan. Continue reading →