Rethink your assumptions when marketing to women homebuyers

Think women who buy are focused on style over substance? Think again. They’re mostly focused on financial matters, and they’re willing to consider a fixer-upper. Continue reading

Top 10% of agents control nearly half of all listings as pay gap widens

Top agents are winning a greater share of listings in the wake of NAR’s commission settlement last year, with high-performers holding 42.64 percent of all listings, new data from tech firm Relitix shows. Continue reading

Real estate’s hottest hookups amid merger mania: The Download

Compression trumps competition as real estate industry heavyweights look for their perfect partners and set themselves up for strength and success in the years ahead. Continue reading

Ousted CEO speaks, merger rumors, DOJ weighs in: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Lead flow equals success: These are the top strategies for 2025

Real estate doesn’t lack lead gen options, Jimmy Burgess writes. It lacks execution. He provides a wealth of resources and the strategies you need to implement them. Continue reading

Repealing CCP restores choice, trust, common sense: Darryl Davis

When it comes to the Clear Cooperation Policy, the risks aren’t worth the rewards and the potential for further litigation, coach Darryl Davis writes. Continue reading

Women’s History Month: How Evelyn Jay designed a 2nd career

Coach Annette DeCicco shares how this Maryland agent took the skills she learned from being a social worker and applied them to a thriving career in real estate. Continue reading

The proptech startup media guide: Build trust through earned media

Marci James’ Proptech Marketing Guide series continues with strategies for building brand authority with earned media opportunities.
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How to have tough conversations without burning bridges

Tune in to Inman Access to learn more about managing your toughest conversations with clients and colleagues. Continue reading

Judge allows Hanna Holdings buy-side commission case to continue

Homebuyer plaintiffs allege Hanna Holdings conspired to inflate commissions and that buyers are ultimately the ones who pay through higher home prices. A mixed ruling on Tuesday will allow case to move forward. Continue reading