Tag Archives: agent

Transforming agent marketing: Task-bound to scalable systems

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Troy Palmquist talks with marketing directors about the evolving role of martech and how it can empower agents to build their brand within the brokerage. Continue reading →

Agents, you must believe in yourself and the brand you choose

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To get buyers to believe in you, you must first believe in yourself, your value and the organization you represent, broker-owner Lori Muller writes. Continue reading →

How the winter market creates soft power plays for buyers and sellers

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Finance expert Sofia Nadjibi offers insights to help agents successfully position their clients during the December and January market slowdown. Continue reading →

Compass expects sales to climb 4% as prices stay flat in 2026

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Three key trends to watch in 2026, according to a new forecast by the nation’s largest brokerage: Shadow inventory hitting the market, what happens with jobs and the K-shaped economy. Continue reading →

Inventory tightens up as new listings tank: Redfin

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As Americans become immersed in the hustle and bustle of the holiday season and buyer demand softens, homesellers are pulling back from the housing market. Continue reading →

Tech solutions in turbulent times: Navigating the perfect storm

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Blueprint’s Martin Kelly moderates a panel of real estate industry leaders as they discuss the industry’s biggest challenges and most promising solutions. Continue reading →

How a top DC agent went from college dropout to luxury mogul

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Extra hours, social media and a team with the highest standards of service helped The Heider Company become one of the top-earning teams at Sotheby’s International Realty. Continue reading →

The transparency crisis no one wants to talk about

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Referral fees are just the starting point for a larger conversation real estate professionals need to have about transparency, Cara Ameer writes. Continue reading →

Gen Z is ready to buy: Boost your business by mastering co-buying

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Zoomer co-buying is on the rise. Knowing what makes this generation tick and how to help them architect a deal will lead agents to a new stream of income in a stalled market, writes Annette DeCicco.  Continue reading →

How analytics and accountability drive real estate team performance

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Troy Palmquist talks to proptech founder Brian Charlesworth to find out how his analytics platform is helping real estate teams supercharge their growth. Continue reading →