Despite the year’s challenges, Century 21 is focusing on the bright side with its latest ad campaign, “The Joy of Home.” The campaign includes a one-minute commercial, five print and digital ad variations and two Times Square billboard placements, whic… Continue reading
Now operating as Century 21 1st Priority Realty, Duc Lu and his team will have access to the brand’s technology, marketing, lead generation and agent coaching tools and platforms. Lu plans to initially streamline internal operations at his brokerage be… Continue reading
Twenty-three-year-old Century 21 Scala Group agent Matt Torres shares his journey to the 2024 Paris Paralympics and the key to helping people with disabilities thrive. Continue reading
The announcement comes about six months after Bailey was replaced as RE/MAX president by Amy Lessinger. At T3 Sixty, he will focus on business development, consulting and representing the firm at industry events. Continue reading
Greg Sexton, chief operating officer for Century 21 Real Estate, describes the brand’s 45-year-long philanthropic involvement with the Easterseals. Continue reading
The real estate conference season is heating up, as multiple real estate brands descend on Las Vegas to rally agents and brokers for what will undoubtedly be another challenging year. Century 21 is the latest brokerage to roll the dice in Sin City, wit… Continue reading
Century 21 has expanded its presence in South Florida with Soflo Home Realty, a six-year-old woman-led brokerage in Delray Beach. Broker-owner Roberta Lucas and her 15-agent team serve buyers and sellers across Broward, Miami and Palm Beach counties. Continue reading
The complaint — one of nearly two dozen targeting real estate’s long-standing commission-sharing structure — alleges that “most” buyer agents will steer clients away from listings that offer a lower commission. Continue reading
Eight brokerages were honored on “Entrepreneur” magazine’s Franchise500 list. Continue reading
Fourteen of the real estate industry’s biggest leaders shared their thoughts on rising mortgage rates, slowing sales, antitrust suits, National Association of Realtors drama, and several other headline-making stories along with their hopes for the new … Continue reading