Tap into the power of social media for authentic connections

Rick Guerrero interviews mortgage pro and social media expert Kayla Kallender about the impact social media marketing can have in growing a business. Continue reading

Josh Flagg’s Estate Media releases new membership program

Estate Elite will include premium content from some of real estate’s biggest celebrities, as well as educational courses, playbooks, two weekly live Q&A sessions with experts, networking opportunities, access to live events and more, Inman has lea… Continue reading

10 ways to create marketing buzz for your real estate business

From direct mail to elevated service standards, these strategies from trainer Bernice Ross are guaranteed to get people talking about you for all the right reasons. Continue reading

How to build a reputation that speaks for you and tells your story

Think of branding as a cumulative effort, broker Nick Schlekeway writes, where each post, interaction and marketing campaign adds another layer to the image you’re building. Continue reading

5 key steps for getting 5-star raving reviews on your service

If you want a positive review, writes mega-team leader Carl Medford, you need to earn it by far surpassing clients’ expectations and communicating with them about the review process. Continue reading

9 things ChatGPT can do for your real estate business for free

With these AI-driven strategies at your fingertips, coach Darryl Davis writes, the path to becoming a more successful and efficient real estate agent is clearer than ever. Continue reading

Your differentiator is the key to listing more homes

Jimmy Burgess talks with Calgary Realtor and video content creator Brad McCallum about standing out from the crowd when taking a new listing. Continue reading

TikTok Trends: Will you take the winter arc challenge?

Want to avoid falling behind on business or personal goals this holiday season? Rachael Hite tells you how to embrace the TikTok winter arc trend to stay ahead of the game. Continue reading