In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media. Continue reading
Real estate agents, stay ahead of the TikTok ban with expert advice from Jessi Healey. Explore alternatives like Xiaohongshu and Bluesky’s Flashes and learn how tools like YouTube Shorts can help you adapt and grow your marketing strategy. Continue reading
The Supreme Court’s decision to uphold TikTok’s divestiture deadline on Friday leaves real estate agents racing to adapt their marketing strategies. Experts Katie Lance and Cynthia Seifert share how to diversify platforms, deepen client connections and… Continue reading
Want to add value and connect with potential clients through your social media platforms? Rachael Hite offers must-dos and never-dos to help you build know, like and trust authority. Continue reading
Agents who lean into using AI to serve their clients at a higher level, Jimmy Burgess writes, will absolutely outperform the agents who don’t embrace this technology. Continue reading
This year isn’t about working harder — it’s about working smarter, coach Darryl Davis writes. It’s about learning new skills and fine-tuning your solutions. Continue reading
Social media is shifting, Jessi Healey breaks down the differences between Threads and Bluesky to help you find the platform that fits your style and goals. Continue reading
Master social media with the etiquette and manners that build trust and connections, with insights from Jessi Healey. Continue reading
Education, inspiration and entertainment: You’ll find it all on Instagram. Jimmy Burgess shares the 25 must-follow accounts tailor-made for real estate agents in 2025. Continue reading
Bernice Ross talks with real estate marketing expert Tiffany McQuaid, who shares insights gleaned from her latest book to help operate from a place of authenticity and intention. Continue reading