How to create great marketing content in seconds with ChatGPT

We’re at the very front end of changes that will forever alter almost every aspect of our lives, according to trainer Bernice Ross. While AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose signific… Continue reading

Zillow’s Curt Beardsley: ‘Invest time and energy with companies that are going to be here next year’

Zillow, Keller Williams and Realtor.com shared their respective takes this week at Inman Connect New York on the trends expected to take hold in 2023. Continue reading

The luxury key for 2023? Maintain relationships and ‘be obsessed’

“We are really not in the real estate business…We’re in the relationship business,” said luxury broker Dolly Lenz at the final session of Inman Connect New York on Thursday. Continue reading

PLACE’s Chris Suarez: ‘We need that Day-1 vibe today’

According to Chris Suarez, who spoke at Inman Connect New York on Wednesday, the “Day-1” mindset should be applied by real estate professionals if they want to stay competitive.  Continue reading

Why top agents see market shifts as an opportunity to shine

At Inman Connect New York on Wednesday, Dana Cadena, Kathy Helbig-Strick and Phillip Salem offered tips for making the transition from a seller’s market to a buyer’s market. Continue reading

Real estate coach John Cheplak on reaching clients: ‘Go deep, not wide’

When it comes to reaching your clients, old and new, it’s all about going deep, not wide, according to real estate coach John Cheplak, who spoke at Inman Connect New York on Thursday. Continue reading

Ryan Serhant: Interactive media is the next big thing in real estate

At Inman Connect on Thursday, the SERHANT. CEO dished with Inman’s Lockhart Steele on the rise of artificial intelligence, ChatGPT, virtual worlds and a more inclusive real estate industry. Continue reading

Short and long form video tips from social media strategist Katie Lance

Author and strategist Katie Lance told an audience at Inman Connect New York on Wednesday that putting yourself out there on video isn’t about getting popular, and all that matters is trying. Continue reading

Real estate leaders see signs of market thawing

At Inman Connect New York on Wednesday, Sue Yannaccone and Glenn Sanford talked about positive market indicators and taking care of employees that remain post-layoffs. Continue reading