Tag Archives: content marketing

Leading with vision and innovation: An interview with Tim Macy

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Amy Chorew speaks with Real broker and team leader Tim Macy about building and growing a sustainable team in any market. Continue reading →

10 things you should absolutely not let AI do for you

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If you’re a real estate pro who leads with heart, hustle and actual human connection, Stacey Soleil shares the things you should handle yourself. Continue reading →

Trending: A winning gorilla debate answer, and TikTok holds on

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From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Jessi Healey breaks it down.
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5 daily habits that eliminate transaction droughts

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Taking consistent action focused on the right activities, Jimmy Burgess writes, translates into consistent professional success. Start with these daily must-dos, and you’ll do more deals. Continue reading →

Create blockbuster listing videos with this AI stack for under $100

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Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos and your voice into an emotional engine that makes buyers need the keys. Continue reading →

How to define your target audience without losing existing business

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Build your brand around a location or property type you’re passionate about, Nick Schlekeway writes, and watch your business take off. Continue reading →

Rewrite the rules: 5 fresh ways to use Canva for real estate

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Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication. Continue reading →

10 ways for new agents to grab market share this spring

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You don’t need 10 years in the business to make an impact this spring, coach Darryl Davis writes. You need 10 moves — done with consistency, creativity and a willingness to learn as you go. Continue reading →

Trending: AI arms race, Reels remix and posting 5 times a day

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Instagram launches a native Reels editor, Meta drops a chatbot app, TikTok says live-streaming is the next gold rush — and two fast-food chains remind us that brand voice matters. Jessi Healey unpacks the shifts and what they mean for agents. Continue reading →

Texas takes aim at NAR on hate speech: The Download

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As the Texas legislature moves to undermine NAR’s Code of Ethics, it’s time to think about your messaging moving forward. Continue reading →