Tag Archives: inman

The No. 1 secret to not using ‘salesy’ scripts: Now Streaming

By | | Uncategorized
Comments Off on The No. 1 secret to not using ‘salesy’ scripts: Now Streaming

Real estate coach Darryl Davis offers insights for communicating authentically without relying on over-produced, scripted talking points. Continue reading →

These are the states where homeowners will benefit most — and least — from new SALT cap

By | | Uncategorized
Comments Off on These are the states where homeowners will benefit most — and least — from new SALT cap

Redfin’s latest analysis reveals the states where homeowners will benefit most from the new state and local tax (SALT) cap, which Congress raised from $10,000 to $40,000. Continue reading →

Robert Reffkin, mortgage moves, Serhant family: Inman’s Top 5

By | | Uncategorized
Comments Off on Robert Reffkin, mortgage moves, Serhant family: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

Bess Freedman on the market, private listings and 2026

By | | Uncategorized
Comments Off on Bess Freedman on the market, private listings and 2026

The New York City-headquartered firm has long thought of itself as a steady tortoise, CEO Bess Freedman told Inman recently, and during uncertain markets, that’s something that attracts real estate agents. Continue reading →

On ‘Education Day,’ buyers teach you what they really want: Step 4

By | | Uncategorized
Comments Off on On ‘Education Day,’ buyers teach you what they really want: Step 4

In Part 4 of her eight-part series, Cassie Walker Johnson shares a plan for “Education Day,” when buyers finally get to look at homes and figure out what features matter most. Continue reading →

AI isn’t here to replace agents. It’s here to make you faster, better

By | | Uncategorized
Comments Off on AI isn’t here to replace agents. It’s here to make you faster, better

As real estate moves further into the age of artificial intelligence, Lauren Henss writes, it requires a combination of tech and human connection to serve clients. Continue reading →

5 Back to Basics luxury real estate trends for 2025

By | | Uncategorized
Comments Off on 5 Back to Basics luxury real estate trends for 2025

Luxury is changing, so luxury agents need to change as well. The Agency’s Rainy Hake Austin shares tips to help you home in on what luxury clients are looking for now. Continue reading →

5 biggest listing agent mistakes (and how to avoid them)

By | | Uncategorized
Comments Off on 5 biggest listing agent mistakes (and how to avoid them)

When you avoid these listing mistakes and properly market properties, coach Darryl Davis writes, you create new branding and referral opportunities. Continue reading →

Coldwell Banker exec says current market is a ‘growth window’

By | | Uncategorized
Comments Off on Coldwell Banker exec says current market is a ‘growth window’

Three days after his Gen Blue keynote, Coldwell Banker Affiliates President Jason Waugh sat down with Inman to talk about navigating market shifts and battling uncertainty. Continue reading →

‘Not a shift, a transition,’ 2 reports say of homebuying market

By | | Uncategorized
Comments Off on ‘Not a shift, a transition,’ 2 reports say of homebuying market

Is it a buyers’ market or not? In separate market reports published on Thursday, Redfin and Realtor.com aimed to answer the question by looking at home price, home sales and inventory trends, which signal that homebuyers are gaining the upper hand — bu… Continue reading →