Robert Reffkin, mortgage moves, Serhant family: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Take the Inman Intel Index survey for September 2025

Each month, hundreds of real estate agents, brokers, executives and investors contribute to one of real estate’s most ambitious monthly efforts to document changes to the industry. Add your insights. Take the survey. Continue reading

9 real estate lead-gen mistakes that are killing your ROI

Profitable lead generation for real estate agents is about understanding timelines, systems, communication and conversion, Josh Ries writes. Continue reading

Overwhelmed by AI? Use this step-by-step guide to get started

Stop treating ChatGPT like a virtual assistant, Real’s Drew Thompson writes. New capabilities make it your personal genius, allowing you to collaborate on strategy. Continue reading

How to help buyers prep their home financing homework: Step 3

In Part 3 of her eight-part series, Cassie Walker Johnson shares strategies to help your homebuyers prepare for mortgage pre-approval. Continue reading

Surviving Year 1: Honest lessons from agents who made it

Your first year as a real estate agent can be messy, Martha Melendez writes, but it forges the kind of grit that no class or seminar ever could. Continue reading

Good manners, better business: Mastering hellos and goodbyes

Bookending your conversations with polite greetings and salutations ensures that you’re communicating more effectively while building better relationships. Continue reading

How to have the commission conversation with buyers: Step 2

Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson’s eight-step buyer plan. Continue reading

How safe are real estate agents really? The Download

From cybersecurity attacks to face-to-face threats, here’s a roundup of recent stories on agent and brokerage safety and security. Continue reading

Zillow’s images, Compass’ new lawyer, low-cost listings: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading