Tag Archives: real estate marketing

Visual storytelling is transforming real estate marketing

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How design-forward marketing is reshaping customer experience and agent success. Continue reading →

Brand-first marketing: Creating content that positions you as the go-to agent

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Tune in to Inman Access as Alyssa Stalker teaches you to create branded content that scales along with your real estate business. Continue reading →

Want to win fall? It starts with a smart summer strategy

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The seven-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg’s Kevelyn Guzman writes. Continue reading →

Luxury Presence deploys first ‘fully autonomous AI marketing team’

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Luxury Presence has rolled out a series of AI agents for marketing, using them to help agents and brokerage marketing teams do more outreach, lead nurture and display advertising in less time. Continue reading →

Inman announces the newest members of the 2025 Golden I Club

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Inman shines the spotlight on the industry’s top luxury agents and brokers by announcing the 2025 Golden I Club winners. Continue reading →

How real estate companies waste millions on invisible marketing costs

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Hidden design and marketing expenses can quietly drain millions from real estate companies each year. Here’s how top brands are consolidating tools, cutting waste, and turning savings into growth. Continue reading →

What’s happening with home prices in your market? Pulse

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Sellers want their price, and buyers believe they deserve a break. So what’s happening with home prices in your market, and how are you setting expectations with clients? Continue reading →

Homes.com just signed up thousands of agents, sold scores of ‘boosted’ listings

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CoStar reported net profit of $6.2 million in the second quarter, down from $19 million in Q2 2024, as it sought to gain market share. Continue reading →

Does your social media suck? Take this summer marketing audit

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If your social media isn’t getting the traction you want, it’s not always about doing more, Kyle Basila writes. Sometimes, it’s about doing everything more intentionally. Continue reading →

The do’s and don’ts of crafting compelling listing descriptions

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Want more eyes on your listings? These expert-backed do’s and don’ts will help you craft descriptions that spark emotion, highlight value and drive real interest. Continue reading →