Tag Archives: real estate marketing

Could your lender co-marketing violate RESPA? The Download

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Learn more about a North Carolina “pay-for-play” scheme, and get new ideas for optimizing your marketing while providing clients with the finance-related guidance they need. Continue reading →

TikTok is the most powerful lead gen tool you’re probably not using

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Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation. Continue reading →

After 40 years in business, this Utah real estate broker gets a client a week through TikTok

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“Others are all doing the same thing, so I’m doing something different,” said Babs De Lay, a top 5 percent broker who recently began growing a large following on social media. Continue reading →

7 end-of-summer marketing ideas to spark fall momentum

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The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how. Continue reading →

What brokers can do about leaking profits and losing loyalty

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The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend. Continue reading →

Stop using AI as a Google substitute. Do this instead

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Agents who use AI will replace those who don’t, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential. Continue reading →

Visual storytelling is transforming real estate marketing

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How design-forward marketing is reshaping customer experience and agent success. Continue reading →

Brand-first marketing: Creating content that positions you as the go-to agent

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Tune in to Inman Access as Alyssa Stalker teaches you to create branded content that scales along with your real estate business. Continue reading →

Want to win fall? It starts with a smart summer strategy

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The seven-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg’s Kevelyn Guzman writes. Continue reading →

Luxury Presence deploys first ‘fully autonomous AI marketing team’

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Luxury Presence has rolled out a series of AI agents for marketing, using them to help agents and brokerage marketing teams do more outreach, lead nurture and display advertising in less time. Continue reading →