CoStar censured for claims made about traffic in Homes.com ads

The Better Business Bureau National Programs’ National Advertising Division has recommended that CoStar Group’s residential portal Homes.com ceases using claims that it has double the traffic of Realtor.com in its ads. CoStar Group has complied with th… Continue reading

Lone Wolf Foundation ushers in ‘metamorphic era’ for software

Lone Wolf Foundation will support three new flagship experiences: Lone Wolf Transact, Lone Wolf Front Office and Lone Wolf Back Office. Continue reading

EasyKnock juggling lawsuits, regulators in multiple states

Sale-leaseback platform tells NPR civil lawsuits in Texas and other states are “meritless” and that it’s cooperating with attorneys general in Massachusetts and Michigan. Continue reading

2024 Inman Innovator Awards finalists unveiled ahead of ICLV

Awarded since 1998, the Inman Innovator Awards honor the thought leaders making new visions of real estate a reality. Winners will be announced live at Inman Connect Las Vegas, July 30-Aug 1. Continue reading

Aidium launches 24/7 customer support for mortgage lenders

Business intelligence and mortgage CRM platform’s expanded services follow $19 million Series A funding round led by PeakSpan Capital in April. Continue reading

Matterport teams with FBS in first partnership since CoStar purchase

The deal will allow Matterport tours to accompany listing pages, with the dimensions and square footage of each property autofilled in a bid to reduce the risk of faulty data entry, executives say. Continue reading

Will your chatbot get you canceled? 10 AI questions to ask

Fair housing advocate Dr. Lee Davenport shares 10 questions to ask before adopting an AI-based chatbot or consumer-facing platform for your real estate business. Continue reading

Ultimate SEO guide to promote your profile, master your market

Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition in your local market and beyond. Continue reading

A ‘hawk tuah’ far: Why you need to leave this TikTok trend alone

Trendy or tacky? “Hawk tuah” is enjoying virality on TikTok (and beyond), and agents are getting in on the trend. Rachael Hite is here to tell you why that’s a bad idea for your professional reputation. Continue reading

Zillow, Redfin sent video user data to Meta, Alphabet, lawsuits charge

The complaints, filed by a San Diego resident, seek class-action status and accuse the real estate companies of violating state and federal privacy laws due to their use of third-party tracking pixels. Continue reading