5 copy-and-paste direct-mail campaigns that will fuel your best year ever in 2026

Jimmy Mackin and Jimmy Burgess share simple tips for direct mail marketing campaigns: Send a letter, start a conversation, win the listing. Continue reading

Why 88% of agent conversations never make it to the CRM

On this episode, Cloze CEO Dan Foody reveals that 88 percent of conversations never enter the CRM and only about a third of CRM contacts have been touched in the past year. Continue reading

‘Real estate is the sacrificial lamb of high interest rates’: Jason Oppenheim rants on the Fed

In this Inman exclusive video interview ahead of the “Selling the OC” Season 4 premiere, The Oppenheim Group founder got real about the market, interest rates and the Federal Reserve. Continue reading

Meet the brokerage turning agent support into profit

On this episode, Parker Pemberton and Liz Rein detail their unique trajectory in Minnesota, recently transitioning their large team to an independent brokerage that did $829 million in 2024. Continue reading

5 magic phrases that help real estate agents close more deals

These five simple phrases from Jimmy Burgess have helped countless agents win more listings, close more buyers and lead to more cooperative transactions with other agents. Continue reading

Here’s how to save canceled listings and improve success rates

On this episode, George Laughton, leader of a top US team with 200 agents and $900 million-plus in volume, unveils his Reverse Offer Playbook for saving canceled listings. Continue reading

What Zillow’s marketing genius can teach you about social media

On this episode, VP of Brand and Product Marketing at Zillow, Beverly W. Jackson, provides a tactical, step-by-step guide for developing a personal brand, including selecting the right gear and platforms and using storytelling and lived experience to a… Continue reading

Want AI to recommend you in online search? Do these 7 things

SEO isn’t dead, but generative engine optimization is changing the rules of engagement. Jimmy Burgess shares strategies to stand out online. Continue reading

The anti-lawsuit way of presenting your fee: Now Streaming

Real estate coach Darryl Davis helps agents understand how to negotiate and communicate their commission legally and transparently. Continue reading