Tag Archives: zillow

How agents can make the most of the Zillow-Matterport breakup

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Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading →

AI browser wars are here. How this new era will change real estate

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OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search into conversation and automation — a move that challenges Google’s dominance and puts Micros… Continue reading →

Zillow pulls Matterport, more lawsuits, hidden mistakes: Top 5

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Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

How to explain the pros and cons of AI for real estate

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As artificial intelligence remakes plans and processes, Carl Medford writes, it’s important to be transparent about how you use it to serve real estate clients. Continue reading →

How to spy on your real estate competitors (to improve your ads)

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It’s OK to spy on your real estate competitors, Josh Ries writes, not to copy what they do, but to understand how to differentiate your message. Continue reading →

What Zillow’s Matterport fallout means for agents like you

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While Zillow and CoStar are fighting (again), broker Holly Brink writes, agents still have to market their listings. Here’s what this move means and what you should do now to protect your business Continue reading →

These 2 AI changes are poised to impact your real estate business

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Real estate professionals who understand this AI shift and adapt their authority-building strategies accordingly will compound their visibility over time, Molly McKinley writes. Continue reading →

Realtor.com sued for copyright over attempt to capitalize on Taylor Swift engagement hype

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A Kansas City photographer sued NAR and Realtor.com’s parent company for publishing her copyrighted photos of Travis Kelce’s estate without her permission. Continue reading →

NAR weighs in on Zillow’s new ChatGPT integration

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Without specifically saying whether or not the integration violated any IDX license agreements with multiple listing services, NAR said that each individual MLS should assess its own agreement with Zillow to ensure compliance. Continue reading →

3 Google Business Profile mistakes you can’t afford to make 

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Real Grader CEO Alex Montalenti talks to Troy Palmquist about the biggest (avoidable) mistakes real estate agents make when it comes to their online presence. Continue reading →