No need to pay for leads with these grow-your-business strategies

Heidi Harris with the Home Sweet Heidi Team shares the five core strategies she uses to consistently grow her business with Real’s Jimmy Burgess. Continue reading

6-step listing launch plan that’s just right for today’s market

The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now. Continue reading

Situational prospecting: Do business today, build for tomorrow

Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come. Continue reading

Agents put their resource hat on as Helene rages northward

As Helene progressed from a hurricane to a tropical storm to a post-tropical cyclone on Friday, agents got into gear serving as a resource for clients, while dealing with high winds and flooding. Continue reading

‘The fever has broken’: Action steps for agents after rate cuts

An environment where the fed funds rate is being cut instead of raised has historically been better for the real estate industry. Now is the time for agents to become the resource for information and professionalism. Continue reading

How to create marketing that makes the phone ring

Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes. Continue reading

7 brutally honest truths you need to hear right now

It’s a tough market, but this is the market where careers are made, Real’s Jimmy Burgess writes. Double down on your work ethic, sharpening your skills and serving others. Continue reading

Properly position homebuyers with this winning 5-part offer strategy

Jimmy Burgess and Andrew Undem share strategies for writing a compelling offer on behalf of buyers, closing more deals and building lifelong client relationships. Continue reading

A 5-step plan to reduce buyer stress and sell more homes now

Buyers are more stressed out than ever. Jimmy Burgess shares a plan to help you help your buyer clients and earn their trust. Continue reading

A SIMPLE plan that can change your life and business forever

Anytime is a good time to change your life and the way you do business for the better, Jimmy Burgess writes. Find out what it takes with this “simple” plan. Continue reading