Tag Archives: lead generation

Manning up on LinkedIn: Does the social media platform favor masculine profiles?

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Can changing your gender on LinkedIn lead to a measurable increase in traffic and visibility? Rachael Hite set out to find out. Continue reading →

Afraid to call FSBOs? The truth about the Do-Not-Call list

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The Do-Not-Call list isn’t the barrier many agents assume. Coach Darryl Davis breaks down the law — and why avoiding these calls hurts both you and the seller. Continue reading →

5 ways to show up, so your real estate business blows up

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Explosive professional growth isn’t magic, Jimmy Burgess writes. Its momentum is created by showing up in ways others choose not to. Continue reading →

Compass just declared independence from the MLS and took Redfin and Rocket with it

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What does this partnership mean? Coldwell Banker agent Cara Ameer examines Compass’ latest moves against “organized real estate” for answers. Continue reading →

If your listing’s not selling, it’s not always price. It’s the positioning

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When a home is positioned correctly, marketing feels easy, Josh Ries writes. When it’s not, no amount of exposure will be able to fix it. Continue reading →

How top agents build a predictable pipeline instead of chasing leads

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Focus on clear positioning, consistent content, strong relationships and simplified systems to build a business that attracts clients, Joe Killinger writes. Continue reading →

Real Housewife of OC Gina Kirschenheiter on doing real estate with her ‘work and life partner’

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In this exclusive interview, the Real Housewife dished on beating the “Housewife curse,” being parodied by the late Catherine O’Hara and more. Continue reading →