How safe are real estate agents really? The Download

From cybersecurity attacks to face-to-face threats, here’s a roundup of recent stories on agent and brokerage safety and security. Continue reading

How to become the agent AI recommends in your market

Adjust to the new rules of search when you optimize your online footprint for the way AI recognizes and recommends professionals, Jimmy Burgess writes. Continue reading

Zillow’s images, Compass’ new lawyer, low-cost listings: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

From W2 to 1099: How to set up your real estate business

Jessica Souza shares a beginner-friendly roadmap to structure your business, build your team and feel confident in your new role as a self-employed CEO. Continue reading

3 unconventional ways to make open houses work harder for you

Open houses offer more than an opportunity to market a single listing, Josh Ries writes. They allow you to connect, both in person and online, long after they end. Continue reading

How single women are reshaping today’s real estate conversation

From navigating life transitions to investing for long-term wealth, single women are taking the lead in real estate markets, luxury agent Lauren Endsley writes. Here’s how to serve them more effectively. Continue reading

How this brokerage bought out its largest competitor — and kept all the agents onboard

Find out how Kerri Fowler and her team are continuing her great-grandfather’s legacy by leaning into a culture that treats everyone like family. Continue reading

The buyer intake plan for every real estate agent: Step 1

In the first step of her eight-step system, Cassie Walker Johnson shares strategies for asking better questions and getting better results. Continue reading

The one skill all real estate agents forget to practice (but shouldn’t)

It’s not enough to continually bring in new leads if you don’t know how to close the ones you’ve got. Trainer Rachael Hite helps you practice and refine this critical skill. Continue reading

Gen Z is changing the rules of renting. Are you ready?

The rental housing industry stands at a turning point, CEO Tony Julianelle writes, and Gen Z renters can show it the way to build what’s next. Continue reading