Agent Icon makes social media imagery a no-brainer

The on-demand marketing content provider debuted at Startup Alley two years ago, and at ICNY20, it revealed its newest feature, a slick, text-based social media content service that delivers, usually in minutes. Continue reading

How broker-owner Tim Collom merged his love of art and real estate

The owner of Tim Collom Realtor Group, Tim Collom, shared how he’s managed to keep his dedication to art alive while running one of Sacramento’s top indie brokerages. Continue reading

Instagram tests removing ‘like’ counts from U.S. profiles

Following in the footsteps of its parent company, Facebook, Instagram will begin beta testing removing like counts from U.S. users’ posts starting Monday. Continue reading

Marketing and CRM solution Agent 3000 is big on features

Agent 3000, developed by one-time South Florida broker Shawn Sommer, is all about execution over fluff, now accessible to 250,000 agents. Continue reading

7 earned lead generation tactics for new real estate agents

Whether you’re a new real estate agent or one who needs a boost in leads, these strategies will strengthen your efforts. Continue reading

OutboundEngine gets social with automated ad campaigns

Digital marketing solution OutboundEngine has released a new feature that automates advertising campaigns on social media for real estate agents. Continue reading

Keeping It Real: Make reigniting relationships a priority

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer explains why agents need to double up their relationship-building efforts in the fourth quarter.  Continue reading

Keeping It Real: Make reigniting relationships a priority

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer explains why agents need to double up their relationship-building efforts in the fourth quarter.  Continue reading

Facebook toys with hiding ‘likes’ and views on posts

What happens when one sign of engagement, such as a “like” on Facebook, is hidden? That’s the reality some Facebook users are facing as the platform tests hiding the number of likes and views a post gets. Continue reading

Talkin’ ’bout my generation: How to market to your client’s stage in life

Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more… Continue reading