This large MLS is completely overhauling its board structure

The new board will be much smaller and made up only of people who aren’t licensed to transact real estate in the state. Continue reading

The truth about AI in real estate (according to agents)

Real estate agents share how they’re actually using AI, where it saves time and why it’s raising the bar rather than replacing them. Continue reading

The open market broke. Here’s what comes next

The same real estate leadership that got MLSs and NAR to this moment is not the leadership that gets them out of it, Alloy Advisors co-founder Amit Kulkarni writes. Continue reading

That guy who sold his house with ChatGPT should be a warning sign for real estate agents

Proactive brokers will train their agents on how to demonstrate why they’re still needed in an increasingly AI-driven world, Derek Carlson writes. Continue reading

Is your brand message clear? A 30-minute audit to find out

Most agents think they have a brand, but clients often see something different, marketing strategist Jennifer McAlpine writes. Use this quick 30-minute audit to determine whether your messaging is clear, memorable and aligned with what you truly do best. Continue reading

REMAX settles buyer commission lawsuit for $8.5M

The company is the second firm to settle in a suit known as Batton. Keller Williams previously settled last month. Continue reading

CMLS slams ‘false narrative’ as coming-soon partnerships spread

The Council of Multiple Listing Services argued that a “false narrative” about pre-marketing homes is gaining traction. Continue reading

The ‘secret profit’ trap agents don’t realize they’re walking into

“Secret profit” can show up in everyday transactions. Summer Goralik and Troy Palmquist share how to disclose properly and avoid unforeseen consequences. Continue reading

Mastering organization: The key to strengthening your bottom line

Jonathan Spears shares why organization is one of the most powerful and often overlooked drivers of real estate business growth. Continue reading

Zillow adds 24 more brokerages to pre-market listings partnership

The new agreements bring the number of brokerages and franchisors who have partnered with Zillow on pre-marketed listings to 29. Continue reading