Meet the boomerang agents returning to their old brokerages

As the battle for agent count stalls amid a slow market, firms such as Compass are seeing former agents, lured away by promises of better tech and more opportunities, come back into the fold. Continue reading

Here’s every AI platform real estate agents need to know about in 2023

Tools such as ChatGPT and DALL-E have opened the artificial intelligence floodgates and promise to permanently transform the way agents operate. But there’s so much more to explore. Continue reading

E&V CRM launch empowers Engel & Völkers Americas

Real estate brokerage Engel & Völkers is rolling out a significant technology effort for its Americas operation offices and agents with the help of software company Chime, Engel & Völkers exclusively told Inman. Continue reading

Combine social listening with your CRM to upgrade your marketing

Tech tools, such as social listening and customer relationship management software, allow agents to use data in real time to make informed decisions about both marketing and sales of properties. Continue reading

Gary Keller on ChatGPT, iBuyers and companies that ‘rent’ their tech

Keller headlined his company’s Family Reunion conference Sunday, saying that he doesn’t think flashy new artificial intelligence tools are on the verge of upending the real estate industry. Continue reading

What’s the biggest rookie mistake agents make? The pros sound off

By avoiding common rookie mistakes, new real estate agents can set themselves up for success and establish a positive reputation in the industry.  Continue reading

Anywhere Brands Sue Yannacone: Align with bigger franchises to win

Anywhere Brands President Sue Yannacone argued at Inman Connect New York on Wednesday that franchising helps brokerages scale up, and gives them tools they couldn’t otherwise access. Continue reading

PlanetRE integrates Chat GPT to inspire agent content marketing

The company intends to make it easier for agents to generate useful, engaging content. “Humans have worked hard for a long time. It is time machines do the heavy lifting from here on,” said CEO of planetRE Subrao Shenoy. Continue reading

CRM Chime refocuses on real estate agents with latest software update

By delivering market sales data, Chime customers can make better choices about where to focus their follow-up marketing campaigns, which can be launched directly from the resulting search function. Continue reading